Retail CSR measurement should go beyond simply reporting total volunteer hours. Companies can evaluate participation rates, number of employees engaged, participation by store or region, nonprofit partners supported, communities reached, resources created or distributed, beneficiaries supported, employee feedback, and nonprofit outcomes.

For multi-location retailers, measurement can also identify which types of programs generate the strongest participation across store, distribution, and corporate employees.

Give To Get helps companies build measurement and reporting into their CSR programs so leadership can understand both the scale of participation and the community outcomes the program creates.